How do you deliver a marketing message to a Web-audience that hates advertising? A few years back I proposed a solution based on short-form television-style programs: the “120 Second Solution,” two minute brand-story commercials formatted in a mini three act Web-video presentation. Today this concept is called Branded Entertainment: a two to seven minute commercial that combines content, advertising, and entertainment in a brand story format designed to attract and hold an audience’s attention while delivering a memorable core marketing message. The concept has been a hard sell... 

There is a right formula when you go about creating online advertising internet marketing online businesses and this article will look at what you need to do to make sure that creating online advertising internet marketing online businesses is a success for you. The first thing that you must remember when creating online advertising internet marketing online businesses is that you must develop a formula. If you want to different websites, you will want them to be run using similar systems or web hosts so that the work you do on one to improve overall performance could translate to similar improvements... 

The Good Old Days Remember the good old days? You’d purchase a domain name, set up your site (with a few swear words here and there), and place some banner ads (while crossing your fingers for the best banner ad click-through results). This all worked great–for a while; until people managed to avoid our banner ads like the plague. Life got more complex. What were us internet marketers to do? We had to become more savvy. Fortunately for us, the affiliate model was introduced. Ah, the affiliate marketing model. It never hurts to get a little help from your friends, right? Affiliate marketing... 

Affiliate marketing has become one of the most effective ways to advertise online. It is also one of the easiest ways for anyone with a website to make a profit online. Affiliate Marketing is an agreement between a merchant and a website owner. The website owner, or the affiliate, allows the use of their site for the promotion of the merchant’s products by linking to the merchant’s website. In exchange, the merchant pays a commission to the affiliate on all sales generated by the affiliate. Every time someone clicks on the link on the affiliate website and proceeds to make a purchase,...